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The concept for ANDI was born in 2010; Andrea Weinberg (aka Andi) was living in New York City pursuing her degree while working full time and keeping up with an extensive travel schedule as well as friends and family. She wanted a bag that could support her – all weather, all occasion, all the time.Inspired by her studies of human-focused design processes, Andi spent five years working with a small factory in Brooklyn making over 60 iterations of her concept for a light-weight, durable, active, travel, transformer bag that is the ANDI that we know today.